A Brand with a Message
Circulate is more than a brand, it’s a message. Founded by Corey Populus, the Los Angeles-based designer blends storytelling, culture, and community into every piece.
Inspired by the past, present, and future, Circulate aims to turn style into conversation.
For its latest collection, Circulate draws inspiration from the golden era of jazz, specifically the rich history and iconic imagery of Harlem’s jazz scene. The collection showcases the work of William P. Gottlieb, one of the most renowned jazz photographers of all time. Gottlieb’s images capture the soul, energy, and raw artistry of legends who shaped the sound of New York’s historic jazz clubs.
Through this collection, Circulate does what it does best blending history with contemporary streetwear. By reinterpreting Gottlieb’s photography through fashion, the collection serves as a bridge between eras, celebrating jazz as both an art form and a cultural movement.
Available online HERE in-store at Charlotte, Charleston, Columbia, Greenville, Jacksonville, and Tallahassee during regular hours.